Sustainability Summit Connects Atlanta to Heifer's Work

By Pierre Ferrari

October 3, 2019

Last Updated: October 11, 2012

This weekend in Atlanta, Heifer and Oglethorpe University will host our first "Sustainability Summit." I am excited to take part in this event, which I know will be a meaningful and impactful program, connecting Heifer's important work with donors, volunteers, students and others in the Atlanta community.

I will be speaking about our efforts to scale up our work and how this will help us achieve our mission of ending hunger and poverty while caring for the Earth. Other speakers will include Betty Londergan, Heifer 12x12 blogger and Oglethorpe First Lady; Keo Keang, Heifer Cambodia Country Director, and Jeffrey Scott, Heifer USA's Director of Social Enterprise Development.

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I look forward to sharing with the Atlanta community Heifer's incredible story and showing how our work can increase in reach and impact yet remain true to our roots in sustainability.

I know "sustainability" may seem like an overused term, to the point that it's becoming watered down. But at Heifer International, it's always been at the core of our mission and work. In fact, our work can be viewed as sustainable from three different but integrated lenses:

  1. Improvements in participants' lives are maintained after projects are completed
  2. Donations have the capacity to endure beyond the original gift through our Passing on the Gift model
  3. Projects are always designed and implemented with environmental sustainability and improvement in mind

This weekend, in addition to sharing our work with Atlanta, I'll host a three-part blog series covering these facets of sustainability and how Heifer applies them. I hope you'll follow along and contribute your own thoughts about how genuine sustainability must not be allowed to become obsolete.

If you're in the Atlanta area and want to attend the Sustainability Summit, there's still time to register for some of the events. Go register now.