Stand out at the farmers market and increase your sales with proven techniques that make you a magnet for customers.
Through hands-on exercises, guest presenter Marty Butts will demonstrate low-cost techniques for creating an attractive and effective product display. He will also share customer service and selling techniques to help you connect with shoppers and turn them into customers. Other topics will include how to capture wholesale accounts at the market and how to build your own brand.
Done right, a farmers’ market booth can be low-risk and high reward, whether you sell farm-fresh produce or something completely different. Just in time for the 2018 season, get ideas for a brand-new booth or ways to enhance an established one.
About the presenter: Marty Butts is owner of Small Potatoes, a consulting firm that specializes in working with small-scale and startup food businesses of all kinds.