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LITTLE ROCK, Ark. (March 1, 2012) – Heifer International's Murphy Keller Education Center (Heifer Village) in downtown Little Rock is pleased to display graphic design materials of four different Arkansas-based nonprofits in a new exhibit from March 21–April 9, 2012. More information is available here
Design for a Cause will feature design work from Heifer International, the University of Arkansas for Medical Sciences, Arkansas Children's Hospital and the Arkansas Repertory Theatre. Visitors can see how illustration, photography and writing are brought together by professionals in the service of various causes that improve our community and the world.
Each of the participating institutions uses creative visual works to connect with the public and encourage the community's participation in their mission. The exhibit will feature colorful items such as posters, mailings, magazine covers and infographics that engage and enlighten viewers.
The nonprofits walk a fine line in creating communications pieces that are high quality without appearing extravagant, to ensure they are good stewards of funds. For example, Heifer International, as a completely donor-funded organization, strives to create top-notch design that doesn't look expensive or wasteful. Paper stocks are chosen for their eco-friendly qualities and non-shiny surfaces. While subtle, these design cues express the values of Heifer to its donors and other audiences.
The exhibit will be free and open to the public during Heifer Village's normal business hours from 9 a.m. to 5 p.m. Those wanting more information about the exhibit can contact Heifer Village at 501-907-COWS (2697) or firstname.lastname@example.org.