Collective Impact Necessary to End Hunger and Poverty

Yesterday I wrote about how well-managed livestock operations are key to Heifer International’s work of ending hunger and poverty while caring for the Earth. Today, I want to share with you how Heifer uses collective impact to take our community-transforming work to an even greater scale.

Collective impact – nonprofits, governments, the public, private and commercial businesses working together – may be a new term, but it is by no means a new idea or practice. It has been used in numerous sectors, and now we are using this broad, cross-sector support and coordination in agriculture, with promising results.

Collective Impact needed in the Delta

Collective Impact needed in the Delta. Photo by Russell Powell, courtesy of Heifer International.

Collective impact is at the heart of our work in Haiti, in the Arkansas Delta and high-country area of Appalachia. All of these areas are reeling from generations of poverty and hunger, and all are peopled by hardscrabble, but determined families committed to their own success.

There is no silver bullet cure for any of these areas. All have been through years of aid with little success. But that is largely because the people were never invested in their own success. They were beneficiaries, but never participants. At Heifer, there is no success without full participation.

As an example of true collective impact, one Heifer project stands above all the others: The East Africa Dairy Development project in Kenya, Rwanda and Uganda.

Collective Impact in East Africa

Collective impact in Kenya through the East Africa Dairy Development Project. Photo by Russell Powell, courtesy of Heifer International.

The project, funded by the Bill & Melinda Gates Foundation, is helping one million people – 179,000 families – living on small farms lift themselves out of poverty by helping them produce and market milk in a more profitable way.

Working with Gates, TechnoServe, the International Livestock Research Institute, World Agroforestry Centre and Africa Breeders Services, we are developing 30 milk-collection points for small farmers to join the growing dairy industry in East Africa. The project particularly targets women for both benefits and leadership and implements value chain elements, such as training 10,000 farmers to grow nutritious animal fodder to sell to dairy farmers as supplementary livestock feed.

Women farmers as part of collective impact.

Women farmers as part of collective impact in EADD. Photo by Russell Powell, courtesy of Heifer International.

The project has been so successful, so promising—it’s one of the leading market-oriented agro-livestock development initiatives in East Africa, earning the farming families more than $35 million—that Gates recently awarded an extension grant, and together we are exploring possible expansion into Tanzania and Ethiopia to help another 274,000 families.

Let me reiterate that success such as this is only possible because of the power of partnerships—collective impact. Every partner brings a separate and complementary expertise. Heifer, like other NGOs, has expertise in community development at a grassroots level; governments can assist with infrastructure and laws; for-profit companies and foundations such as Gates provide financial resources and intellectual property, even market demand for emerging markets in the same field, such as dairy.

And let’s never forget that for-profits and corporations can be mentors, partners and even buyers. It’s a complementary relationship for everyone, and a growing phenomenon, but it must be built around recharging agriculture.

Everyone agrees on the critical role agriculture will play in the future—of Africa, of Asia, of a world aimed at a global population of nine billion by 2050. But it will only come true if small farmers are brought fully into the agricultural value chain, and only if that chain stretches from the producer, the farmer, to the consumer, and ensures full participation along the way.

Children attending school in Kenya thanks to EADD.

Photo by Russell Powell, courtesy of Heifer International.

At Heifer International, we work with the poor smallholder farmer, with a focus on women because when women are given access to more income, they tend to spend it on their children and home, rather than squandering it. And if they had the same access to credit and land worldwide, they’d produce about 30 percent more food than men do on the same land.

So we help women not only improve crops and agricultural resources and practices, but we also strengthen their social capital through women’s empowerment, training, animal management and helping them create or become a part of critical mass – cooperatives that give them a greater stake in the value chain than just producing the food.

At the same time, we work with farmers to connect to others in the value chain—butchers, wholesalers, distributors—to develop competitive value chains to increase their productivity and incomes up and down the value chain, starting with farmers but also including processors, suppliers, transporters, exporters, retailers and others involved in rural wealth creation.

Owner of a livestock supply store in Kenya

Jeremiah Kimno, owner of the Metkei Multipurpose Company Litmited in Kenya. Photo by Russell Powell, courtesy of Heifer International.

We also work to help them gain access to finance. Without this access, small farmers cannot take advantage of green revolution opportunities and technologies. Think about it. In Africa, for example, agriculture accounts for more than 40 percent of the GDP and employs about 70 percent of the people, mostly women; but less than one percent of total lending by commercial banks goes into agriculture.

So we work with partners across the value chain to reduce the risk of lending, to build confidence not only in the producing potential of the smallholder farmer, but in her ability to access and take advantage of new users and markets. We work, too, to harness the potential of technology, in fieldwork and in reporting.

Increasingly, the Internet, cellphone networks, radios and digital cameras are playing important roles in improving farming, improving breeds and spanning geographic distances to develop new and promising markets. Through our East Africa Dairy Development project, our partners and we have made important advances in evidence-based reporting. And not just of the production or economic capacity of farmers and others in the market chain, but of community development improvements—participation, gender equity, nutrition and better animal management and care.

These improvements are fostering community, regional and in some cases countrywide improvements. All of these successes produce “ripple effects,” which can help induce private investments for future growth. The net effect is to create improved economic stability and food security for everyone.

Investing in farmers through collective impact

Photo by Russell Powell, courtesy of Heifer International.

Unless we act in a unified and committed way, the age of the unthinkable is almost upon us. Let me quickly recap—population growth, climate change, accelerating information, technology, amazing genomic technology, advanced organic practices, robotics and rapid economic growth in non-western economies are all converging.

This convergence will force us to respond in ways that are not yet fully vetted. We know that women smallholder farmers will be at the epicenter of the changes we will need to make. Public-private partnerships provide a fabulous platform for us to start.

The next few years will be exciting and full of promise. I can’t think of anything more fulfilling than working in partnership with you all as we pursue the end of hunger and the end of poverty and restoring our beautiful home.

But continued progress will require unity across the private sector, NGOs, agribusiness and government. All global citizens must take ownership of what threatens our world. As it is said in Kenya, “Harambee.” Together we can do it.

I hope you have enjoyed reading these excerpts from my keynote speech from last week’s World Food Prize. In case you missed the earlier ones, you can find them here:

Community Development Required to Strengthen Small Farmers

Yesterday I shared with you some thoughts about how smallholder farmers must be strengthened so they can help feed the world’s growing population. Today, I want to share with you the importance of community development.

Economic growth for its own sake is not a solution. For economic growth to make sense and to make lasting change, there has to be community development—it must contribute to a better life for the least of us just as much as it improves life for those of us with the most.

For Heifer, community development comes through training in our Cornerstones for Just and Sustainable Development. These values, such as gender equity, full participation, sharing and caring, accountability and training and education, are the backbone of our work.

Community Development through Heifer's Cornerstones

Community Development through Heifer's Cornerstones. Photo by Russell Powell, courtesy of Heifer International.

Embedded into a family’s life and culture, these values create significant social change. Women gain their voice and become leaders in their communities. Husbands learn respect and help their wives. Co-ops form, savings accounts are created and, in time, entire communities, entire countries change.

Community development is the foundation for market development, and building social capital and ensuring gender equity is the highest form of pro-poor development.

Without community development, market development doesn’t last. Market development typically works against the poor, so Heifer International provides the structure and tools families need to compete fairly. These include resources such as animals and training to help them achieve resilience, but we also provide them access to others in the value chain that add value and provide access to cash. These are critical needs, not nice to haves for these smallholder farm families.

We call this Heifer’s Healthy Hoofprint—and it creates material change such as increases in income and nutrition; attitudinal change in values and social norms, where farmers who once isolated themselves now collaborate and cooperate; and external change, including changes in laws and policies by governments and other NGOs.

But it’s got to be about more than income, it’s also about what that income means to them, how it helps improve their lives beyond basic needs. It’s about more than helping them grow more food. It’s about helping them grow better food—more nutritious, more diverse, providing a year-around diet that supports three protein-laden meals every day of every month. There can be no more lean months.

Community development creates individual and collective prosperity.

Photo by Russell Powell, courtesy of Heifer International.

It’s about helping them help cool and improve the planet, using more organic fertilizers like manure from their animals, implementing good sanitary practices—using latrines and protecting water supplies. It’s about empowering women to their proper place and role—equal partners in progress and profits, and as leaders. We must ensure they have a say in their education, contribute to decisions in the household, have mobility and unfettered access to services and markets—equality in all they do and seek.

There must be other intangibles—key pieces of community development—as well. There is strength in numbers, so we must help them behave collectively, for the good of the community as well as the good of the family. There must be social inclusion and trust, especially trust. We see that in our projects that continue to heal the wounds of war and conflict in Rwanda, Kosovo and Cambodia.

We, and others who support us, believe our attention to community development, alongside asset development, contributes to our success. As families use our livestock to increase food production and diversity, the Cornerstones foster change that spans generations. In some communities, we are seeing families celebrate 13 generations of Passing on the Gift.

Sheep as agents of community development.

Sheep as agents of community development. Photo by Russell Powell, courtesy of Heifer International.

Imagine that. One sheep became two, then four, then eight. After 13 generations, that is 4,096 sheep and 4,096 additional families benefitting from the original sheep and training. That’s impact!

Come back tomorrow to the Heifer Blog to learn about how measuring our impact is key to demonstrating the changes created by our work.

Shamshad Akhtar is Right: We Need to End Poverty Faster

Recently, the United Nations (UN) Department of Economic and Social Affairs (DESA) appointed Shamshad Akhtar as Assistant Secretary – General for Economic Development.

DESA News interviewed Akhtar, where she shared her thoughts on her new position, the current global situation, and work that still needs to be done. She said, “we need to eradicate poverty at a faster pace.” I couldn’t agree more. There is so much work that needs to be done, and it has been more than once that I’ve mentioned that we can all DO MORE.

We recognize this at Heifer and it’s why we are working (and making progress) at increasing the impact we have in the countries where we work. Why just help 100 families at a time, if, using the same successful model on a larger scale, we can help 1,000 families – or more? Haiti’s REACH project will ultimately help 100,000 people achieve a sustainable livelihood.

Pierre Ferrari participates in a Passing on the gift ceremony in Haiti.

Photograph by Dave Anderson, Courtesy of Heifer International

Akhtar also mentioned potential for new financing and green growth. These are very critical elements that Heifer is paying close attention to and taking action to implement in our project work. At the end of last year, Dr. Mahendra Lohani, Vice President of Asia/South Pacific Program; Dr. Shubh Mahato, Heifer Nepal Country Director; and Neena Joshi, Heifer Nepal Senior Program Manager; met with the CEO and the Chief of the Microfinance Service Department of Rural Microfinance Development Center (RMDC) to discuss how the two organizations can collaborate to speed up the economic development process among the poor and deprived communities in Nepal.

Here in Little Rock, Heifer has installed a 25-kilowatt solar panel array that provides supplemental electric power to Heifer’s headquarters building and the Murphy Keller Education Building (Heifer Village).

Solar Panels installed at Heifer International's headquarters

Photograph Courtesy of Heifer International

The solar panels reduce Heifer’s reliance on fossil fuels and demonstrate our ongoing commitment to caring for the Earth. The array consists of 100 panels, making it one of the largest such systems in Little Rock.

These are steps in the right direction, and there are definitely more to come. But as you’ve heard me say before, we can’t do it alone. I am confident that working with Shamshad Akhtar, the UN, and other like-minded organizations, we will see great reductions in hunger and poverty.

I’m very excited to see and share, Heifer’s progress and the postive movements from around the world. Akhatar said it best:

I think it is a very exciting period for all of us who are engaged in the development business. Our task is to focus on economic, social and environmental sustainability with the objective of reducing poverty, alleviating stress on the basic services and making sure people are fed properly. We cannot achieve these goals unless we equip countries to manage and implement development programs at high governance standards and ensuring programs that benefit people.

To read more of Akhatar’s thoughts on her new role, access the DESA News.

 

 

Building on the Innovations of Others to Advance African Dairy Industry

Editor’s Note: Elizabeth Bintliff, Vice President for Heifer’s Africa Program, presented a keynote address at the April 2012 8th African Dairy Conference and Exhibition held by the East and Southern Africa Dairy Association last week. You can read her keynote address here. Elizabeth also spoke at a second event, which was attended by the president of Kenya. Below is this speech.

His Excellency the President of the Republic of Kenya
Invited Dignitaries
Fellow participants at ESADA
Ladies and gentlemen,

In my remarks this morning I spoke about the dairy industry in this region by examining the past, understanding the present and envisioning the future.

Elizabeth Bintliff Speech

Photo by Marc van der Sterren

In my brief remarks now, I’d like to propose a comparative review of the dairy industry by looking at what is possible within Africa and what untapped potential exists for us to learn from the experiences of others.

Yesterday and the day before, several people in this room attended a two day learning event on the status of the dairy industry in east and southern Africa. For me, in the short time I was able to participate, the event was very eye-opening. It was an opportunity to learn about the different stages of the industry as represented by some of the countries that were present, including Malawi, Zimbabwe, South Africa and Kenya, to name a few.

Clearly, South Africa is leading the industry when it comes to sheer value of dairy production in east and southern Africa. With approximately 500,000 heads of dairy cattle, South Africa produces an estimated 3 billion metric tons of milk. But with more than ten times the cattle population of South Africa, East Africa is producing three times the volume of milk, estimated at $3 billion and has some way to go in efficiency and value addition. East Africa has embarked on a journey that will see greater value captured for millions of producers and nourishment for a growing youthful population. South Africa’s example defines what is possible for East Africa. It charts a path for growth. There are lessons to be learned.

These facts highlight the element of competitiveness in the theme for this year’s event: how to drive competition through technology.

In searching for the answers to this question we need not necessarily look outside the continent. In fact, most of the answers lie within. Again, as I mentioned earlier, the value of technology is in its appropriateness and we have no shortage of examples of appropriate technologies being applied across this continent that are benefiting the dairy sector.

Often times, in today’s context, too much credit is given to innovation and not enough to imitation. But when we look at some of the greatest successes in the global business, we find that they were imitations of originals. You may be surprised to learn, for example, that when it comes to credit cards Diners Card was the innovation while Visa Card was the imitation. And Visa became more successful. Likewise, when it comes to fast food restaurants White Castle Burger was the innovation but McDonalds was the imitation and it became the global phenomenon.

The argument for innovation seems well established. New products do three things: They lead to higher sales and growth, for instance by targeting higher margin segments; they lower costs, by marketing new and improved products to existing customers and saving the expense of attracting new ones; and they transform a firm’s capabilities so profits are sustained over a long period.

Though this seems impressive, a close look will reveal that imitators enjoy many of the same benefits, and perhaps others as well. Having observed market reaction, the imitator can better calibrate a product and is not hindered by an investment in obsolete technology and infrastructure. Imitators are often better positioned to offer the customer something better/cheaper, often both. (Source: Oded Shenkar, Ivey Business Journal- March 2011). These realities are also applicable to the dairy industry.

At Heifer International, some of our greatest successes are built on the experiences of others, by replicating their innovations and not necessarily creating them ourselves. Here in Kenya, we have linked rural milk marketing enterprises to new appropriate technologies by installing solar ice makers to help farmers chill milk for processing. This was built on the innovation of others.

We have used biogas from the waste of cattle to power cold houses for meat storage. This too was built on the innovation of others. Elsewhere in the world, biogas is being used to power chilling plants for milk where fluctuations in power threaten to compromise the quality of the chilled product. If that is not already being applied in East Africa, then we are missing a great opportunity.

But just as we at Heifer International have replicated the innovations of others we too encourage others to build on ours as well. Over the last four and a half years, the East Africa Dairy Development has piloted a hub model that aggregates service provision to farmers by making the hubs a one stop shop for all the inputs and services they need, including feeds, drugs, AI services, fertilizers, seeds, acaricides, pesticides, etc. This is an innovation we have found to be successful – but one of our biggest measures of success lies in the scalability and replicability of this program. And therefore we encourage others to replicate that example. So, ladies and gentlemen, if there are three lessons I’d like you to take away from this event this week its this: copy, copy, copy.

In the end, we all share one of two interests: poverty alleviation and economic growth.

Across Africa there is often a pervasive tension between poverty alleviation and economic development that exists among donors. Some find the two to be contradictory, but in fact, they are complementary. The demand for various inputs and services in the dairy sector presents opportunity for enterprise among some key demographics. For youth, there are opportunities for employment in various activities including transportation of building materials, farm products, AI services and others. Similarly, for women the interventions of poverty alleviation and economic development often present women with three key elements for their empowerment: a voice, a choice and an opportunity. In our projects here in Kenya and around the world, we have found that these things are among the building blocks of social capital, sustainable community development, poverty alleviation and economic development.

I’d like to tell you a story I heard just yesterday. One of the participants of the event I mentioned earlier, a gentleman from Italy, shared an intriguing story on the extension of the dairy industry in his country, which I’d like to share with you. He mentioned that the dairy industry in Italy after the Second World War was well behind where East Africa’s is today. Today, almost 70 years later, the small community of Parma, Italy has successfully quality branded its cheese, so that it is the only cheese in the world that can rightfully qualify to be called Parmesan Cheese. I found this to be fascinating and worthy of replication.

Elizabeth Bintliff Speech

Photo by Marc van der Sterren

Imagine that for East Africa. Imagine that for Kenya. In the same way that Kenyan tea and Kenyan Coffee has successfully established a global brand so too can the dairy industry.

The potential for growth in the dairy industry stretches well beyond the consumables. For example, Industrial casein, which is a product of milk, is a key ingredient used in manufacturing pharmaceutical products, paints, glues, pigments, safety matches and leather chemicals. In the future we can envision, our milk farmers from this region are supplying the raw materials for its production. The leather industry in neighboring Ethiopia was worth US$206M last year. Regrettably, all the industrial-grade casein used for polishing, dyeing and coloring was imported from outside Africa. None of that value was transferred to income for small-scale dairy farmers in the region.

Ladies and gentlemen, the opportunities for dairy are almost boundless. The limitations of the industry correlate to our abilities to replicate or imitate. I challenge you today, to find the solutions to the challenges that the industry faces. Whether by innovation or whether by replication, we can awake the sleeping giant that it East and Southern Africa’s dairy industry.

Heifer International appreciates the hand in glove partnership with relevant agencies of the Government of the Republic of Kenya that have enabled our project contribute to this country’s prosperity through piloting innovative approaches that have been replicated across the dairy industry with the support of development partners like USAID, Bill & Melinda Gates Foundation and Kenya’s constituency Development Funds.

I bring our gratitude to you on behalf of the organization’s leadership.

Thank you again and Karibuni Kenya.