Holiday World Ark Features U.S. Secretary of State Hillary Clinton

The holiday edition of World Ark magazine is out, hope you got yours already. This issue is especially great.

It’s not every day that Secretary of State Hillary Clinton takes the time to chat with us about women’s role in development work. She makes a brilliant case for why boosting women’s status around the globe is so important.

“We know that investing in women’s employment, health and education levels leads to greater economic growth across a broad spectrum,” she said. “It also leads to healthier children and a better educated population overall. We know that political systems that are open to full participation by women produce more effective institutions and more representative governments.”

The magazine also features stories and photos about Heifer projects in Senegal, Malawi and Bangladesh.

If you haven’t found your magazine in the mailbox yet, view it online here.

World Ark Tablet App: Join the Buzz

Heifer International launched its premiere tablet issue of World Ark magazine on Thursday, and we’re excited to see our news pop up in fun new ways. Please join the buzz by downloading and rating or reviewing the app.

Adobe features the World Ark digital edition as its “App of the Week.” We are especially grateful to Teresa Demel at Adobe for sharing the story of Mossamad Sabina Begam of Bangladesh in the video and demonstrating how to purchase a Heifer gift for the holidays. The digital issue uses the Adobe Digital Publishing Suite platform.

Writer Zoe Fox took the time to call us to find out more about our new digital edition and featured the app in an article on Mashable.com that was picked up by 20-plus additional news, nonprofit and tech sites.

Fundraising Success, a site for direct marketing news, featured us as well.

Closer to home, Arkansas TV news outlets KATV and Today’s THV included us in their coverage of Heifer’s alternative gift-giving season campaign and holiday events.

Download your version today from the App StoreSM on your iPad or from the Google Marketplace for your Android tablet. Email our magazine staff at worldark@list.heifer.org to let us know what you think and what’d you like to see featured here for future issues.

The World Ark digital magazine will appear quarterly in spring, summer, fall and holiday. It was created with the help of digital design experts Bates Creative Group.

 

World Ark Now Available on Tablet!

World Ark iPad_Cover

Heifer International continues a long streak of innovation by becoming the first development nonprofit to offer a full digital magazine—the World Ark you’ve always loved—available in a free download on iPad or Android tablets.

You’ve likely already received your print edition of the Holiday 2012 World Ark, but as of today, there’s more content and features to love on your iPad or Android tablet. The print issue will continue to be available to Heifer supporters with no interruption.

For this premiere tablet Holiday issue, extra features include:

  • A welcome video by Heifer’s President and CEO Pierre Ferrari;
  • Video of women in Bangladesh celebrating during a Pass on the Gift ceremony from photographer Geoff Oliver Bugbee as well as a video glimpse of how the Arkansas Chuggabugs traveled around the world to raise money for Heifer;
  • World Ark iPad_CatalogA spectacular digital catalog featuring favorite alternative gift items including the gifts of women’s empowerment, sending a girl to school and cookstoves to improve health and the environment;
  • Interactive infographics including how women build clay cookstoves in Malawi;
  • An extra review of poverty- and hunger-related courses you can take for free on your tablet from iTunesU;
  • The latest news from the field on an interactive world map;
  • Slideshows featuring stunning photography.
Download your version today from the App StoreSM on your iPad or from the Google Marketplace for your Android tablet. Email our magazine staff at worldark@list.heifer.org to let us know what you think and what’d you like to see featured here for future issues.

The World Ark digital magazine will appear quarterly in spring, summer, fall and holiday. It was created with the help of digital design experts Bates Creative Group using the Adobe Digital Publishing Suite platform.

The World Ark print edition got its name in 1994 with an issue celebrating Heifer’s 50th anniversary. The magazine’s predecessor, Sharing Life, started in the mid-1970s.

The Perks of Peer Pressure

It’s something new and daring, and all the coolest billionaires are doing it. It only hurts a little. You want in?

This month Warren Buffett announced he’s enlisted 11 more billionaires to give half of their wealth to charity. That brings the number up to 92 billionaires planning to divest themselves of a huge chunk of their fortunes. Bill Gates, Facebook founder Mark Zuckerberg and New York Mayor Michael Bloomberg are among the group’s most famous.

Nonprofits will benefit not only from the hefty sums these billionaires are donating, but also from these donors’ know-how. Clearly the 92 people in this exclusive club know a thing or two about handling money. Gates, who along with his wife Melinda and Buffett started The Giving Pledge, said big donors can help shape the future of philanthropy, making it more efficient and far-reaching.

“This new group brings extensive business and philanthropic experience that will enrich the conversation about how to make philanthropy as impactful as possible,” Bill Gates told the Wall Street Journal. Click here to see the list of people who have signed on to The Giving Pledge so far.

So you don’t have billions in your bank account? Don’t feel stingy. Not all billionaires are as generous as Buffett, Gates and their cohorts. In fact, when calculated as a percentage of income, the neediest are the most charitable.

Poverty in the U.S.: The Stories You Don’t Hear

The home page for Bus 52 where you can keep track of where the bus is going and view the videos of where they've been.

It’s easy to become mired in hunger and poverty statistics. As people the world over struggle with economic stagnation, and more and more people slip below the poverty line, it’s not often that stories of hope and happiness make the airwaves. So I was particularly struck by a story I saw on The Huffington Post last week which highlighted the work of Bus 52. 

Bus 52 is a documentary film project led by five young people who are traveling the United States on a converted school bus. Their aim is to tell the stories of people and/or organizations who are having a positive impact in their communities. While they don’t focus solely on what’s being done to combat hunger here at home, the article in the Huffington Post focused on that subject in particular. And I have to say, it was nice to hear some positives for a change.

Take the Generous Garden Project in South Carolina, for example. Local Bo Cable started an organic garden for the folks of Greenville after he saw a need in the area and after noticing that food banks had a dearth of fresh vegetables. “We just give it away,” Cable says in the Bus 52 video. “No questions asked.”

There are a number of other projects highlighted like the free cafe for the needy run by student volunteers at The University of Kansas, or the urban farming project run by Nat Turner in the Lower Ninth Ward of New Orleans. All admirable, and all reminiscent of how Heifer is working to help achieve food security and grow agricultural jobs through our Seeds of Change initiative.

So take a minute to remind yourself that there’s a need right here at home, and another to be inspired by all the things that are being done in communities just like yours.

Is there a happy story in your community that maybe we don’t know about? Tell us!

Lead On!

Heifer’s leaders have garnered some acclaim in our regional media.

President and CEO Pierre Ferrari at Heifer Ranch

 Heifer International’s President and CEO, Pierre Ferrari, was named one of the Most Powerful Men in Arkansas by AY Magazine. These men were named because of their dedication and ability to effect change.

“The path to deep happiness is working to end the suffering of others,” Ferrari told the magazine.

Executive Vice-President of Marketing and Resource Development Cindy Jones-Nyland

Cindy Jones-Nyland, Heifer International’s new Executive Vice-President of Marketing and Resource Development, shared her insights into the trick of assuming new leadership in Talk Business Quarterly.

“Embracing people’s strengths and weaknesses and allowing them to grow in ways that unleash their best talents is critical to high-performance organizations,” said Jones-Nyland.

We want to congratulate our colleagues; they’re improving the already-excellent work Heifer International does for the poor and hungry.

Volunteering in honor of Mandela

18 July is Nelson Mandela International Day, a day when thousands of people in South Africa and across the world will give their time to volunteer to help others.

July 18 is the birthday of former South African president and Nobel Peace Prize winner Nelson Mandela. In 2009 the United Nations declared July 18 International Mandela Day, aimed to get people all over the world to volunteer for good causes.

67 minutes

67 minutes represent the 67 years Nelson Mandela spent, first as an activist, then as a political prisoner and finally as the first democratic president of South Africa fighting for freedom and equality for all people. On this day, schools, companies, individuals, even motorcycle clubs show their commitment to helping others by giving 67 minutes of their time to volunteer for charity. They build schools, clean up parks, help neighbors and raise awareness, using whatever skills they have to help others. In some parts of South Africa, individuals will be spending the day helping out those whose homes were recently destroyed by snow and heavy rains

July 18 2012 is expected to be the biggest Nelson Mandela International Day yet and it’s not just in South Africa. Events are planned as far afield as New York, London, Iceland, Jamaica, Burkina Faso, Australia and the Philippines. The Mandela Day team tracks these events and offers advice and support to people wanting to honor Mr. Mandela by helping others.

Helping others also goes beyond one day. The theme of Nelson Mandela International Day is “Make Every Day A Mandela Day”. Five minutes a day can change the lives of others. Nelson Mandela once said, “I have always admired men and women who use their talents to serve the community.”

You can help

This year give 67 minutes to spread the word about the challenges of poverty and hunger faced by communities in South Africa and around the world. Visit a charity in your community and give a little time to help those less fortunate. Give five minutes every day to make every day a Mandela Day.

For more information about volunteering with Heifer in South Africa, contact Heifer International South Africa.

“We can change the world and make it a better place. It is in your hands to make a difference” – Nelson Mandela

 

Picture: South Africa The Good News

Building on the Innovations of Others to Advance African Dairy Industry

Editor’s Note: Elizabeth Bintliff, Vice President for Heifer’s Africa Program, presented a keynote address at the April 2012 8th African Dairy Conference and Exhibition held by the East and Southern Africa Dairy Association last week. You can read her keynote address here. Elizabeth also spoke at a second event, which was attended by the president of Kenya. Below is this speech.

His Excellency the President of the Republic of Kenya
Invited Dignitaries
Fellow participants at ESADA
Ladies and gentlemen,

In my remarks this morning I spoke about the dairy industry in this region by examining the past, understanding the present and envisioning the future.

Elizabeth Bintliff Speech

Photo by Marc van der Sterren

In my brief remarks now, I’d like to propose a comparative review of the dairy industry by looking at what is possible within Africa and what untapped potential exists for us to learn from the experiences of others.

Yesterday and the day before, several people in this room attended a two day learning event on the status of the dairy industry in east and southern Africa. For me, in the short time I was able to participate, the event was very eye-opening. It was an opportunity to learn about the different stages of the industry as represented by some of the countries that were present, including Malawi, Zimbabwe, South Africa and Kenya, to name a few.

Clearly, South Africa is leading the industry when it comes to sheer value of dairy production in east and southern Africa. With approximately 500,000 heads of dairy cattle, South Africa produces an estimated 3 billion metric tons of milk. But with more than ten times the cattle population of South Africa, East Africa is producing three times the volume of milk, estimated at $3 billion and has some way to go in efficiency and value addition. East Africa has embarked on a journey that will see greater value captured for millions of producers and nourishment for a growing youthful population. South Africa’s example defines what is possible for East Africa. It charts a path for growth. There are lessons to be learned.

These facts highlight the element of competitiveness in the theme for this year’s event: how to drive competition through technology.

In searching for the answers to this question we need not necessarily look outside the continent. In fact, most of the answers lie within. Again, as I mentioned earlier, the value of technology is in its appropriateness and we have no shortage of examples of appropriate technologies being applied across this continent that are benefiting the dairy sector.

Often times, in today’s context, too much credit is given to innovation and not enough to imitation. But when we look at some of the greatest successes in the global business, we find that they were imitations of originals. You may be surprised to learn, for example, that when it comes to credit cards Diners Card was the innovation while Visa Card was the imitation. And Visa became more successful. Likewise, when it comes to fast food restaurants White Castle Burger was the innovation but McDonalds was the imitation and it became the global phenomenon.

The argument for innovation seems well established. New products do three things: They lead to higher sales and growth, for instance by targeting higher margin segments; they lower costs, by marketing new and improved products to existing customers and saving the expense of attracting new ones; and they transform a firm’s capabilities so profits are sustained over a long period.

Though this seems impressive, a close look will reveal that imitators enjoy many of the same benefits, and perhaps others as well. Having observed market reaction, the imitator can better calibrate a product and is not hindered by an investment in obsolete technology and infrastructure. Imitators are often better positioned to offer the customer something better/cheaper, often both. (Source: Oded Shenkar, Ivey Business Journal- March 2011). These realities are also applicable to the dairy industry.

At Heifer International, some of our greatest successes are built on the experiences of others, by replicating their innovations and not necessarily creating them ourselves. Here in Kenya, we have linked rural milk marketing enterprises to new appropriate technologies by installing solar ice makers to help farmers chill milk for processing. This was built on the innovation of others.

We have used biogas from the waste of cattle to power cold houses for meat storage. This too was built on the innovation of others. Elsewhere in the world, biogas is being used to power chilling plants for milk where fluctuations in power threaten to compromise the quality of the chilled product. If that is not already being applied in East Africa, then we are missing a great opportunity.

But just as we at Heifer International have replicated the innovations of others we too encourage others to build on ours as well. Over the last four and a half years, the East Africa Dairy Development has piloted a hub model that aggregates service provision to farmers by making the hubs a one stop shop for all the inputs and services they need, including feeds, drugs, AI services, fertilizers, seeds, acaricides, pesticides, etc. This is an innovation we have found to be successful – but one of our biggest measures of success lies in the scalability and replicability of this program. And therefore we encourage others to replicate that example. So, ladies and gentlemen, if there are three lessons I’d like you to take away from this event this week its this: copy, copy, copy.

In the end, we all share one of two interests: poverty alleviation and economic growth.

Across Africa there is often a pervasive tension between poverty alleviation and economic development that exists among donors. Some find the two to be contradictory, but in fact, they are complementary. The demand for various inputs and services in the dairy sector presents opportunity for enterprise among some key demographics. For youth, there are opportunities for employment in various activities including transportation of building materials, farm products, AI services and others. Similarly, for women the interventions of poverty alleviation and economic development often present women with three key elements for their empowerment: a voice, a choice and an opportunity. In our projects here in Kenya and around the world, we have found that these things are among the building blocks of social capital, sustainable community development, poverty alleviation and economic development.

I’d like to tell you a story I heard just yesterday. One of the participants of the event I mentioned earlier, a gentleman from Italy, shared an intriguing story on the extension of the dairy industry in his country, which I’d like to share with you. He mentioned that the dairy industry in Italy after the Second World War was well behind where East Africa’s is today. Today, almost 70 years later, the small community of Parma, Italy has successfully quality branded its cheese, so that it is the only cheese in the world that can rightfully qualify to be called Parmesan Cheese. I found this to be fascinating and worthy of replication.

Elizabeth Bintliff Speech

Photo by Marc van der Sterren

Imagine that for East Africa. Imagine that for Kenya. In the same way that Kenyan tea and Kenyan Coffee has successfully established a global brand so too can the dairy industry.

The potential for growth in the dairy industry stretches well beyond the consumables. For example, Industrial casein, which is a product of milk, is a key ingredient used in manufacturing pharmaceutical products, paints, glues, pigments, safety matches and leather chemicals. In the future we can envision, our milk farmers from this region are supplying the raw materials for its production. The leather industry in neighboring Ethiopia was worth US$206M last year. Regrettably, all the industrial-grade casein used for polishing, dyeing and coloring was imported from outside Africa. None of that value was transferred to income for small-scale dairy farmers in the region.

Ladies and gentlemen, the opportunities for dairy are almost boundless. The limitations of the industry correlate to our abilities to replicate or imitate. I challenge you today, to find the solutions to the challenges that the industry faces. Whether by innovation or whether by replication, we can awake the sleeping giant that it East and Southern Africa’s dairy industry.

Heifer International appreciates the hand in glove partnership with relevant agencies of the Government of the Republic of Kenya that have enabled our project contribute to this country’s prosperity through piloting innovative approaches that have been replicated across the dairy industry with the support of development partners like USAID, Bill & Melinda Gates Foundation and Kenya’s constituency Development Funds.

I bring our gratitude to you on behalf of the organization’s leadership.

Thank you again and Karibuni Kenya.

Technology, Partnerships and Women Will Advance African Dairy Industry

Editor’s Note: Elizabeth Bintliff, Vice President for Heifer’s Africa Program, presented a keynote address at the April 2012 8th African Dairy Conference and Exhibition held by the East and Southern Africa Dairy Association last week. Elizabeth also spoke at a second event, which was attended the president of Kenya. Below is the first of her speeches; I’ll share her second tomorrow. Though they are long, they illuminate the work that has been done and that is still to be done to grow the dairy industry in East Africa.

I’m delighted and honored to be here today to address the East and Southern Africa Dairy Association.

I want to begin my remarks by telling you about my own history with dairy. In order for you to understand this history, I must tell you that I am West African. I was born and raised in Cameroon. You all know, I’m sure, that there is virtually no dairy industry in West Africa. If there were, this forum is likely to have been called the East, Southern and West Africa Dairy Association. So I grew up in Cameroon where few people have access to fresh milk. I grew up drinking powdered milk, most of it imported in tins from Europe. We would mix it up with room temperature water in a bowl and then pour our cereal into it and that over twenty years, I still pour my milk in a bowl and warm it up slightly in the microwave before adding my cereal to it and eating. It drives my American husband crazy. He likes his milk ice cold, because that is how he grew up with it. In the US, milk is not something that is necessarily associated with cows. Rather, it is associated with supermarkets. On the other hand, in West Africa, milk is associated with tin cans. But in East and Southern Africa, thankfully, milk is still associated with cows.

I tell you this story today because I think it serves as a great preamble- a great preface- for the scope of maturity of the dairy industry in different parts of the world. It defines, in a small anecdote, what progress the dairy industry in this region has made, and what opportunities lay ahead for it.

The theme of this years’ event is “Driving Competitiveness through Technology.” In thinking about this theme, I realized that I would need to look to the past, the present and then the future, in order to frame this talk – the past for lessons learned, the present to analyze the current situation, and the future to envision what we need to get to our goal of a healthy, productive, and thriving African dairy industry. When we talk about driving competitiveness through technology it is not about any technology. It’s about having the appropriate technology – proper hygiene, aluminum pails versus plastic containers, the right size of chilling plants for the different milk sheds, liquid nitrogen to make artificial insemination more viable, veterinarians with access to a reliable cold chain for veterinary medicines, research on cattle breeds, diseases and treatments.

East Africa Dairy Development Project

Photo by Russell Powell, courtesy of Heifer International

Essentially, we are looking at avenues for improving productivity and efficiency within the dairy sector. It is a challenge that we at Heifer International have grappled with for many years of our existence. It is a challenge that we have paid particular attention to during the four year-old life of the East Africa Dairy Development project, or EADD. EADD is a $42 million project funded by the Bill and Melinda Gates Foundation and implemented by Heifer International in Kenya, Rwanda and Uganda. Within this project, the goal was to double the incomes of 179,000 families, the equivalent of one million people, through investments in smallholder dairy farming. The theory we had in the design of this project, is that Dairy Farmer Business Associations (DFBAs) can benefit farmer incomes and livelihoods through the establishment of chilling plants as aggregating channels from which farmers can access the benefits of economies of scale. DFBA benefits are two-fold: 1) it is a cooperative bulking and selling point for milk; 2) and a platform for farmers to access services, and inputs including advisory and extension, information, artificial insemination for their animals and financing. We believe that these farmer-owned dairy cooling plants, and 68 active sites in East Africa, have evolved to not only transform individual farmers’ lives through income, but also transform whole communities in rural areas as centres of development.

Among the things that the East Africa Dairy Development grant has allowed Heifer to do is to test a theory on scale and its relationship with impact, to test the viability of public/private partnerships as a strategy to benefit the poor, to assess whether the profitability of the profit pillar in the dairy value chain is zero-sum. What we have learned is significant. We’ve learned that higher aggregated income for farmers plus regular supply and sale of productive services and inputs soon spirals into ever-growing demand and supply of quality goods and services – education, better healthcare, nutrition and gradual unlocking of value for factor assets such as land, housing, livestock and labor. The DFBA model also spurs grassroot business and community leadership that builds social capital enhancing cohesion, goodwill, fellowship, mutual sympathy and social interaction, creating a virtuous cycle that in turn generate wealth and enhances well-being for all.

The intention of EADD is to explore scalable, replicable interventions in the dairy industry in developing countries which can become a model for success elsewhere as a viable alternative for building sustainable livelihoods for smallholder farmers. As an organization, our mission revolves around the wellbeing of all families, but particularly around the wellbeing of farm families. Our singular priority is the ending of poverty and hunger. You see, the history of Heifer is really the history of a cup of milk. Our founder, Dan West, was a volunteer in the Spanish civil war in 1944, where he handed out cups of powdered milk to women and children on both sides of the war. As rations grew smaller, he was instructed to give milk to people who looked like they were most likely to survive, in order not to waste scarce resources. Dan West came back from the war changed by the experience of having to make decisions about the life and death of people, and with the conviction that what made sense – what was more sustainable – was for people to be able to produce their own food. What they needed, was not a cup, but a cow. Out of this idea, Heifer International was born.

We’ve looked to the past, and examined the present. Now I want to look to the future to see where we’re headed together. There are three main elements that we need to consider, in order to be successful: (1) Technology and services (2) Partnerships (in a multitude of sectors) and (3) Inclusion of Women.

The world has changed a lot since 1944. Our way of working has evolved. But our mission and our priorities remain the same. The projection of an increasingly growing middle class indicates that demand for food will stretch to its limits. For dairy, that means that the opportunity for smallholder farmers will grow as well. Yet, the challenges for smallholder dairy farmers remain significant, and therefore, so do the challenges for other actors along the dairy value chain. It is imperative that if we are going to make dairy farming more sophisticated, more efficient and more profitable in this region, we need to address the challenges from the farm level and all the way up the value chain. The farming community needs to be market driven and to meet the needs of the market with investment and professionalism. Their product needs to be of quality, consistent, safe and priced competitively. We know that connecting these communities with FAIR markets is a sustainable and long-term solution to poverty for these communities.

Last year, Kenya’s dairy production totaled more than 546 million liters of milk, up from 2010’s 515 million liters, becoming the fastest growing sector in the country. This growth was driven by small-scale farmers. Organizing them, coordinating them and mobilizing them could have a similar impact on the dairy sectors of other countries in the region.

Heifer is an organization that has deep expertise in mobilizing dairy farmers so that the farming communities prosper and are sustainable and competitive. In EADD as in other projects worldwide, we support and encourage the farming communities to form appropriate institutions such as companies, co-ops and other community based systems to ensure farmers capture a FAIR share of the created values in the dairy supply chain. The goal is to create a FAIR system that allows the farming families to live a life of dignity and security.

When you take a look at the sector today, you see that it is challenged at many levels. We are not yet fully harnessing breed performance to its full potential. Farmers do not have the capacities and the knowledge needed to improve their production levels and to meet the quality standards of the markets. We need to make extension services more accessible and more reliable. We need to improve mechanisms for transporting milk from the farm gate to the chilling plant or the market both for the sake of maintaining quality and as a possible source of income and employment for young people in removed communities. But that is only the first mile. We need governments to create policies that respond to the needs of the sector, opening it up for competitiveness. We need to invest in the infrastructure and technologies – chilling plants, storage facilities, roads to market, information access, water, and electricity. We need the private sector to invest in linking the farm and the market with fewer barriers in between the producer and the consumer. There is opportunity for prosperity in the dairy industry in East and Southern Africa. How we tap this opportunity is up to all of us. Collectively. Fairly.

We need to take a reverse look at the Profit Pillar. If you take the price of a certain dairy product in the market and work backwards along the value chain adjusting for purchasing power parity, you will find that the farmer makes the least amount of profit…and that is who is producing the milk! Unfortunately, this approach of profiteering still exists in some pockets. We have learned through the EADD project that farmers now possess the savvy to circumvent that profiteering. Profiteering in the sector is addressed through collective ownership. By joining cooperatives, farmers gain as producers or as investors. We believe that their role in the sector has to be strengthened.

At Heifer International our Theory of Change is founded on the idea/belief that smallholder farmers, especially women, can attain sustainable and socio-economically viable livelihoods if their capacity is enhanced to increase income, access adequate food and practice agro-ecologically friendly farming. We have to address the role of women not just from a moral or ethical standpoint. We have to address it from a pragmatic perspective. Women still represent a significant proportion of smallholder farmers on the African continent. We are the curators of family nutrition, the wards of the household, the custodians of community and culture. Our numbers are large and our impact is ever growing. To ignore us is to ignore a substantial amount of labor, of manpower or shall I say womanpower that is critical to the development of this industry and in fact this continent. And speaking particularly of my own gender, I have to say that the role of women in this chain must not, cannot and should not be ignored.

In order for us to reach our vision for a robust, effective, efficient and profitable dairy industry in East and Southern (and maybe one day even West) Africa, it is imperative for all sectors to work together, there is room for everyone to profit. We need the right set of policies, we need a private sector with an inclusive agenda, and we need research. The usefulness of research is in its application. We need technology. The need for appropriate technology to enable increased productivity on limited resources. Again, here I stress the word “appropriate.” The road to development on the African continent is unfortunately strewn with good but often misguided intentions. The question for all sectors – public, private, policy and civil society to answer is how can smallholder dairy meet the demands of a growing population without compromising the well-being of the earth and of rural communities. That is our challenge for the future, and it will make the sector more efficient and effective for all players and help milk meet its ultimate purpose, which is to nourish the hungry.

Technology. Partnerships. Women. All of these are crucial elements for our success down the road. Our success will further be realized by encouraging the farming community (this goes beyond the farmers themselves, it includes vets, transportation, banking, etc.) to diversify their customer base and include the local markets. Next year, Heifer International hopes to launch Phase II of the East Africa Dairy Development project in Kenya, Rwanda, Uganda, Tanzania and Ethiopia. Maybe one day in the future, we can see this same model replicated in places beyond East Africa, maybe to southern Africa. And perhaps even to West Africa. We know from Europe’s experience that there is tremendous value to farmers and to consumers of producing at an artisanal level.

The end game is not necessarily sophisticated supermarkets such as exist in the United States. At Heifer, our mission continues the dream of our founder from seventy years ago…we want families to have access to a cup of milk to feed themselves.

East Africa is changing fast – much faster than we can imagine. From its inauspicious beginnings as a cottage industry, dairy production could play no small part in the transformational changes which lie ahead. The 14 member-states of the COMESA region today consume approximately 20 Million tons of milk, and produce about 21M tons.

What is at stake here is the value proposition to transform the livelihoods of East and Southern Africa’s dairy farmers with each addition liter of milk. The statistics are telling: in 2010 alone Kenya’s 28 Microfinancegranted US $1.2 Billion in loans to 1.2 Million borrowers – an average of US$1,000 per borrower. On the other hand, the value of dairy offtake in 2011 is estimated at US $121 Billion – an average of US 121,000/person for the 179,000 families engaged in small dairy farming project I mentioned earlier.

Imagine an African common market –twenty years from now- stretching from Cape Town to Cairo and teeming with the free flow of goods and services and capital. In that future, milk consumption per capita would increase from 181Kg/person/year as we see in Sudan today and probably reach 240Kg/person/year as we see in many developed countries in the West. The opportunity exists for East and Southern Africa to produce not just for the region, but also to address the growing demand for fresh milk in other parts of the continent. Carrying on the vision of Heifer International’s founder, I dare to dream that it is possible, that one day soon children in West Africa will have options for milk that don’t have to come out of a tin can from Europe like I grew up with, but that they too have access to and can consume a cup of fresh milk.

Ladies and gentlemen, we have plenty of work to do. So let’s get to it. Thank you and enjoy the convention.

Sources:

Let’s Make Every Day Earth Day

Earth Day will be celebrated this Sunday, and I’ve been doing some reflecting. Taking advantage of the cooler weather, I walked to work this morning and thought about what Earth Day means for me and how Heifer’s mission isn’t just about ending hunger and poverty, but it also includes caring for the Earth.

Tanzanian Garden

Photo by Dave Anderson, courtesy of Heifer International

There is no denying that the Earth is in trouble. Most of us are aware of the effects from climate change.  Catastrophic floods in Pakistan, torrential rains in Eastern Uganda, stifling drought in the Horn of Africa, enormous forest fires in Russia, powerful hurricanes in the Gulf of Mexico, etc. The rhythm of the seasons are disturbed, the web of life is askew; nothing seems quite right anymore. Global warming is frightening; and sadly, humans are contributing to it and destroying the only home we know.

That’s the bad news. But here’s what we can do.

We need to change from the inside – change our thinking and attitude and, most important, our behavior. There’s a connection and an interdependence with the elements that surround us: water, soil, fire and air. When you have this connection with Earth, you are invested.

Honestly, I think every day should be Earth Day. We should always make an effort. Caring for the Earth isn’t something “someone else” will solve. I’m optimistic that together we can save the Earth and live in a world where anyone, anywhere could…

… walk up to a river and drink the water … and feel safe.

… buy and eat fruits and vegetables … and feel safe.

… eat fish or meat … and feel safe.

… take a deep breath of air … and feel safe.

I believe one day we will live in a world where everyone has enough to eat, cherishes their surroundings and lovingly cares for this planet we call home.